How to Increase your website conversion
Do you own a website, but with a high percentage of your visitors not converted and your objectives aren’t achieved? Or maybe your website conversion is just too low.
Conversion is the rate at which visitors do what you ask them to do, which may be the buying of a particular product, also signing to a newsletter or just clicking on a link.
When your visitors are not doing what you require them to do, it may result in the low conversion or no conversion at all.
This article will walk you through the various points that can help you increase your website conversion:
1. Is your website well designed?
This may seem a bit obvious, but your website structure and look alone may be enough to bring you enough conversion.
The feedback of a poorly designed website is usually a poor home page, which can, however, be considered the most crucial page of your website.
If your visitors are looking for protein tablet and your website is loaded with information on weight loss, you chase all those off in being your potential customers.
Even more annoying for your visitors is when they are Google sent to your pages, but the information sought is nowhere related to what you are offering. The result is that the customer leaves and may never even visit your page again.
So make sure the page is clear and more important related to what your potential customers are looking for.
Provide an overview of your products – services – categories.
Include your qualities and making it clear why they should stay.
Make it simple and clear.
The homepage is the most paramount. Don’t forget this.
2. Structure your website to the taste of your visitors?
Point one compliment point two because, Even if you do everything about your product or services on your web page, that does not mean that customers find that information helpful.
It is important that your pages are logically and clearly divides.
Can your visitors easily find where they have to click when they are searching for information? If they can navigate through your website on their own it may be due to your poorly structured website.
The points here simply mean that your visitors should find all they need with few clicks. When a visitor wants to know about the color of your product and your page first come up with lists of the different types of products you offer, this puts your visitor off.
So make that information absolutely easy to find.
Provide a clear menu structure (of your goods and services in categories).
Make sure each page is reached within 2 or 3 clicks.
Provide a search box on your website.
Use a particular style throughout the entire site.
Don’t bore your visitors with lengthy texts.
Check out the following link for more tips
How to create readable contents that convert
3. Use emotions
We are beings of emotions. And we make various decisions based on emotions. We use logic as the driving force of our emotions.
If you require something from the visitors, but the page is dry, dull and poor, it won’t gives your visitors a certain impression.
It is important that you establish a link between the content of your website and the emotion you require.
Suppose you sell a weight loss product. When your visitors see your dry design, it calls the wrong action to your visitors. After all, your website is so dry on the quality of a good weight loss product, and you can be sure that such sale will be low.
Add your pictures; it raises confidence in your visitors. You should be alert to the effects of colors, images, and slogans used on your site if it tallies or goes with what you offer.
So try to anticipate the feeling of your visitor. Because we are being of emotion!
4. Make your things easy for your visitors
This point is a continuation of point two to some extent. If your visitors found the information they are looking for (for example, a search box), then a poorly designed application steps can put your visitors off.
Visitors are expected to be pampered, especially when they come to your website to purchase a product. So no obstacles should be encountered in the process.
Suppose you want to expand your mailing list. Be willing to walk your customers through all they need to do without any itch because a long registration process can make them act otherwise.
Design your website purely on the experience of the visitor.
Try all your possible best for your website to be more user-friendly.
Check how responsive your site is.
Ask your visitors for feedback.
5. Build trust
Even if you followed all the above points and take the suggestions to heart and you don’t follow this last step, you have completely missed a single aspect that is very crucial.
Luckily generating confidence is not as difficult as that.
Does your website qualify for labels? Put the logos of those labels at the top of the webpage.
Do you get a lot of positive feedback from your visitors? Thanks to the Internet; visitors can now easier than ever to find out if it is to trust a website.
Make sure you do your advantage participates.
Do you have a website and a Facebook page for your business? Put your fanbase on the website; which enhances the reliability of the website (and thus the conversion) as well.
Put labels on the website
Put your service on the website
Include your social media
Cross check spelling errors and outdated information.
For more details about boasting your conversions and sales.
Well, you have it all, but the fortune still favors the brave.
Take action now!!
At last, I believe I can help you to increase your website’s conversion. I passionate helping others since I was in high school.
Without hypes, ridiculous claims or thousands of dollars from your pocket, you can boost your websites conversion and sales with the most helpful Internet marketing community here in Wealthy Affiliate
Leave a message below if you have any question, concern or insight ( from your own experience) about boasting conversions and sales. I love to hear about it.
Cheers,
All the best!
-Maun
